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In her over 20 years of regional experience in economic development, historic preservation, and transportation planning in the Lehigh Valley region, Becky Bradley has demonstrated brilliant problem-solving skills and exemplary leadership abilities, and NARC is pleased to recognize her as the recipient of this year’s Walter Scheiber Leadership Award. Prior to her current role as executive director of the Lehigh Valley Planning Commission (LVPC), Becky worked as the Director of Planning, Codes, and Development at the City of Easton, where she helped lead a $500 million revitalization of the community. She brought that experience to LVPC, where, in 2013, she immediately got to work revamping the organization to work more efficiently in the digital age.  

That eye for modernity has also played into Becky’s planning success at LVPC, where she’s managed the success of one of Pennsylvania’s fastest-growing regions while still preserving its historic farmland and natural resources. While there, Becky spearheaded the comprehensive “FutureLV” plan — one of the first programs in the nation to link planning with transportation infrastructure funding — allowing the region to employ its $2.5 billion Long-Range Transportation Plan in its land use recommendations.  

Becky’s achievements in the Lehigh Valley region exemplify the leadership qualities needed to confront future challenges in regional development. To further highlight her tremendous accomplishments, we asked her about her leadership style and the future she sees for regional cooperation.   

1.) What role has regional cooperation played in your successes at LVPC?  

Regional cooperation is exactly what I do every day, it is at the center of everything.  I think I am the proudest of recognizing that having a bi-county comprehensive plan separate from our long-range transportation plan was inefficient, confusing of the community and thwarted policy implementation.  By working with our 37-member bi-county planning commission, the metropolitan planning organization for transportation planning and investment, both Lehigh and Northampton County boards, the Pennsylvania Department of Transportation and US Department of Transportation as well as, our many, many publics, non-profit and for-profit partners to create a single plan with a $4.3 billion transportation investment plan has been one of the greatest successes on my career.  Through the new FutureLV: The Regional Plan we now have a balanced policy and funding approach to everything from housing and economy to equity and the environment, while positioning the Lehigh Valley for the massive technological and societal changes that are emerging as part of the Fourth Industrial Revolution.              

2.) What lessons have you learned about encouraging people to cooperate on important projects? 

Actively listening to individual needs, seeking out the voices of people who are under-represented and truly building a bigger decision-making table builds the implementation culture needed for success.  No one plans or implements alone and every citizen, business, transit rider, tractor trailer driver, Uber driver, airline pilot, child, adult…all have a roll.  Our lives and our success are intertwined and to be successful we must recognize, honor and invite everyone to the table.  Beyond that, in equity communities we also need to bring the table to them.  We have long consulted with the titans of industry, so we have no excuse but, to ask our underrepresented population, from Moms and Dads to the elderly and the poor to the racially and culturally-under recognized to be a part in our region’s future.  It is everyone’s after all.        

3.) During your time at LVPC, how important has familiarity with the people in your community been in addressing issues?  

It is everything and as the population, economy, transportation systems, housing, educational institutions, governance structured, etc. change so does the familiarity.  You must be a very astute observer of people and of place.  A region’s inherent dynamisms and the compound-complex nature of regional work must be a healthy obsession to be successful.      

4.) What is something you know now that you wish you knew when you first began your career? 

That regional work was a viable career option.  Not once in my K-12 education or in college was regional work ever discussed.  It wasn’t until I pursued a graduate education in City and Regional Planning that I understood the power and logic of working at the metropolitan level.  The regional scale is where most people live their lived and where companies and even small businesses operate.  I am glad I found regional work and with every opportunity to speak to children and young adults I speak about how communities really work, at the metro-scale.      

5.) How has the shape and scope of regional cooperation changed throughout your career?  

The need for a regional mindset is the only way to remain viable as a community in a global economy.  The only way to distribute vaccines or carry people and goods from destination to destination is regional in most cases.  Ten and 20 years ago the mindset was still local or hyper local.  Now everyone knows regional cooperation is needed to remain relevant and to thrive.  Regional cooperation has evolved with society itself and is only rising more quickly now.          

6.) What traits — in both yourself and others — do you think are most important to being an effective community leader? 

The ability to zoom in and out on any given issue by seeing the detail and bringing in many voices to solve problems.  It is both an art and a science.  Effective community leaders see how the past, relates to the present and the future, brings them into a logical, achievable path to move a community forward.  It is the ability to see inter-relationships, communicate them and work all angles of the issues simultaneously.  Effective regional leaders are adept at this and love a good challenge.  Leadership is always intentional, steady, open-minded and willing to evolve.                 

7.) What future role do you see for regionalism in government?  

As local government and even county governments struggle to implement programs the need for support and leadership will only grow.  Especially, technological advancements begin to require strong regional coordination between federal, state and local governments, the private and non-profit sectors.  Electric vehicle charging networks and small cellular technology systems are two perfect examples of this.  The average person does not know what township or even county they are in, they just know they need to get their kids to school or their delivery to the company that will turn it into a finished product.  They know they need to communicate with their husband or their coworker or their client along the way.  The cell service or connectivity better be there in order from them to be successful in whatever tasks they need to do, wherever they need to do them.  It is the nature of the connected, on-demand economy.  It is society now and into the future.  Regional agencies coordinate systems and networks at the scale that is most relevant to our day-to-day lives.  We have a strong future in supporting, coordinating and convening communities as a result.        

8.) How has the COVID-19 pandemic impacted the way you view your work?  

The COVID-19 Pandemic showed us all systemic vulnerabilities, especially inequities, in decision-making, policies, investments, educational systems, work-life balance, you name it.  In many ways it was a great upheaval and one that I know has fundamentally changed, for the better, how I view community and the need to provide access to opportunity for everyone.  I see this new normal as one of the most exciting and remarkable opportunities to become better people and places.  We have always, as regional councils been able to do the work that others could not, at the scale people needed, but, now more than ever I believe we have a moral obligation to support our communities as they navigate a great unknown.  We can help unravel the uncertainty, provide guidance and support in new ways and make sure that everyone is included.  Our place in this time could not be more important and that obligation is really energizing.          

9.) What impact has coordination with like-minded colleagues had on your own leadership abilities?  

I learn so much from people who work in the regional space.  It is necessary to successful leadership to have string collegial relationships.  I often find that the space where like-minded people come together is where the most exciting and successful problem-solving happens.  We work across regions on transportation system coordination all the time, entering a four-state, eight Metropolitan Planning Organization partnership has allowed us to build trust and work towards common solutions.  Five years ago, the New Jersey Department of Transportation and the North Jersey Transportation Planning Authority would not have known who to contact in Lehigh Valley, Pennsylvania when Interstate-80 improvements were being planned.  Now we talk, we coordinate, and we partner regularly.  There’s trust and integrity, and our transportation system functions better because of it.  I am a better leader because of the connection which lead to the commitment to coordinate and collaborate.  It is a win-win. 

Pandemic Accelerates Impacts of Online Shopping in Northwest Indiana 

The award-winning NIRPC report finds the proliferation of e-commerce opens new opportunities for the Northwest Indiana region, even as the COVID-19 pandemic accelerated online shopping trends. 

Begun prior to the onset of COVID-19, the Northwestern Indiana Regional Planning Commission (NIRPC) had already begun to look at the implications of e-commerce trends, given the region’s position on the southern shore of Lake Michigan in the greater Chicago metropolitan area. Little did NIRPC’s staff know at the time how relevant their work would become with the onslaught of the pandemic in the midst of the project, accelerating online shopping trends and the proliferation of deliveries. NIRPC staff quickly pivoted to include current COVID-era data and tailored the report to the reality that these super-charged trends in e-commerce would not be dissipating when the pandemic subsided. 

NIRPC’s report, “E-commerce in Northwest Indiana,” examines changing trends in the region accentuated by these new economic and travel patterns made evident during the coronavirus pandemic. Consumer trends have emerged, allowing planners to forecast land use and economic development needs.  

Slumps in brick-and-mortar retail, increases in freight traffic, and new economic opportunities are just part of data analyzed by NIRPC staff. Among the report’s findings and recommendations, NIRPC planners found a 12% decline in shopping trips in Northwest Indiana between 2008 and 2018, the closure of nearly 28% of consumer electronics stores, and growth of nearly 40% in urban freight delivery. City streets and highway traffic are particularly impacted. Transportation and warehousing make up 17.6% of the economy in Northwest Indiana – a higher percentage than Indianapolis – with warehousing and storage employment increasing 50% in just two years. After analyzing the data, planners identified areas in the Northwest Indiana region that were best suited for development for e-commerce-related business activity, based on proximity to municipalities, major highways, and other factors.  

The report offers recommendations for the region’s municipalities and businesses to allocate resources, plan land use and zoning for changing economic needs, anticipate the development of distribution facilities, and incorporate best practices to adjust to increased last-mile delivery and freight traffic.  It also offers recommendations for businesses planning to develop in Northwest Indiana as well as for existing businesses adjusting to a post-pandemic economy.   

These practical strategies include recommendations in the creation of loading zones to mitigate issues like double-parking that impedes the flow of traffic, maintaining delivery trucks safety in residential areas, and shifting toward Automated Vehicle (AV) trucks to relieve congestion.  Land use and retail recommendations suggest rezoning and rethinking for adaptive reuse, repurposing large vacant retail buildings, sensibly locating warehouses and distribution centers, incentivizing smart buildings, considering experimental retail, and redesigning large surface parking of vacant retail.  Further, the study points to next steps to develop sub-area plans that address transportation improvements and accessibility; establish redevelopment/reuse plans on the local level to provide the best possible solutions to repurpose vacant major retail; develop a regional real estate market outlook for warehouses, fulfilment centers, and logistics; and work with intermodal facilities and freight carriers to identify locations with high levels of freight movement to alleviate freight-related congestion. 

The various analyses NIRPC developed are now being made available to be adapted to other regional and local planning efforts as a means of improving planning capabilities. The report used a travel demand modeling cluster analysis that shows the congestion impacts on the transportation network of a potential newly constructed warehouse or distribution center employing 1,000 people, with clusters varying depending on which geographic site is chosen. The traffic model was based on traffic, population, employment, and land-use data to ensure that e-commerce-related facilities are suitable to other land uses in spatial relation to schools, residential areas, transportation hubs, and other uses.  

While brick-and-mortar stores are not going away – and rumors of a “retail apocalypse,” by most accounts, have been greatly exaggerated – the rapid growth of online shopping has created shifts in the way the region’s residents live, and shopping patterns will continue to change. The report acknowledges this has had a significant impact on the region’s retail sector and will have long-term implications for the way the region uses its land and highways. The pandemic has only accelerated what was already a growing trend in Northwest Indiana, and municipalities and counties within the region can use the insights from the report to make critical decisions for their communities, considering the best strategies for economic growth and quality-of-life. 

The report was approved by the NIRPC commission on November 19, 2020, and was primarily authored by NIRPC staff members Eman Ibrahim, Peter Kimball, Kevin Polette, and Scott Weber.  

NIRPC is the Metropolitan Planning Organization and Council of Governments for Lake, Porter, and LaPorte Counties in Northwest Indiana. Working collaboratively across the region, NIRPC coordinates regional comprehensive planning and programming for transportation, economic development, and environmental policy. 

Read the full report, “E-commerce in Northwest Indiana”:  https://www.nirpc.org/wp-content/uploads/2020/11/E-Commerce-in-NWI.pdf  

Written by Tyson Warner, Executive Director of Northwestern Indiana Regional Planning Commission   

For his tremendous leadership abilities and continued success working on transportation projects in the Miami-Dade area, NARC is pleased to recognize the Honorable Oliver G. Gilbert III as the recipient of the 2021 Tom Bradley Leadership Award. Chairman Gilbert has served the Miami-Dade area in a number of capacities, including as the Vice Chairman of the Board of County Commissioners and the Chair for the Miami-Dade Transportation Planning Organization (TPO), the Southeast Florida Transportation Council (SEFTC), and Vice Chair of the South Florida Regional Planning Councill. During his time at the Miami-Dade TPO, Chairman Gilbert oversaw the passage of 50 transportation planning-related resolutions during 2020 — resolutions that advanced critical projects and promoted access to multimodal transportation for residents and visitors.  

 Chairman Gilbert has been a champion of regional cooperation throughout his time working in the Miami-Dade area. Under his leadership, the SEFTC adopted the 2045 Regional Transportation Plan (RTP), a collaboration between Miami-Dade, Broward, and Palm Beach Counties that aims to provide resilient and equitable transport across southeastern Florida. This RTP will help proactively address the transportation needs of a growing region and further integrate the industries that allow local communities to thrive. To meet the crisis of the pandemic, Chairman Gilbert also oversaw the approval of a study investigating telecommuting as a means of reducing congestion and improving mobility within Miami-Dade County. The study resulted in the creation of a pilot program that aims to maximize telecommuting opportunities and recommend policies for implementation.  

To further highlight the tremendous work done throughout the Miami-Dade region, we asked Chairman Gilbert about his leadership style and the role he sees for regionalism in government — both today and in the future.   

1.) What role has regional cooperation played in your successes with the Miami-Dade TPO? 

As the second-term Chairman for both the Miami-Dade TPO Governing Board, as well as the Southeast Florida Transportation Council (SEFTC), regional cooperation has been key to the success of the Miami-Dade Strategic Miami Area Rapid Transit (SMART) Plan/SMART Region. We have created SEFTC as a  forum where we engage to address regional issues and implement policy in a collaborative manner with agencies across southeast Florida.  The SEFTC is comprised of the membership from the Miami-Dade TPO, Broward Metropolitan Planning Organization (MPO), and Palm Beach Transportation Planning Agency (TPA), all within the U.S. Census designated Miami Urbanized area.  

Our region is currently collaborating on strategies for mass transit that will enable us to sustain growth and address issues of sea-level rise and housing. The goal is for long-term sustainability in the southeast Florida region, which is a key component to position Florida as a major global competitor.  

2.) What lessons have you learned about encouraging people to cooperate on important projects? 

I have learned that the public is a key partner for our regional projects to be successful. Through the development and adoption of our 2045 Regional Transportation Plan, we have ensured community engagement and strong stakeholder partnerships. The 2045 Regional Transportation Plan created one regional voice in support of a resilient and equitable transportation for the region’s residents, businesses, visitors, and economic growth. This plan identifies the most significant transportation investments needed for future growth and demand throughout the southeast Florida region. 

3.) During your time at the Miami-Dade TPO, how important has familiarity with the people in your community been in addressing issues?  

Through the transportation planning process, we are constantly engaging the public and community stakeholders, which has been key in gaining consensus to advance the region’s transportation priorities. Familiarity with the core needs of our community regarding transportation, workforce housing, economic development, education, and special needs has helped us understand the diverse views and perspectives, which in turn forms the basis of a successful planning and decision-making process.  

4.) What is something you know now that you wish you knew when you first began your career?  

I wish I knew that the box is imaginary. We hear the phrase “think outside the box”. In most instances, the box is a social norm that we created, that we use to limit our ability to change. We are limited by the laws of physics, everything else is changeable.  

5.) How has the shape and scope of regional cooperation changed throughout your career?  

Regional cooperation has evolved throughout my career from basic agreements to regional consensus and collaboration between counties and governmental agencies. Today, we function as a unified region with strong collaborative partnerships.  

6.) What traits — in both yourself and others — do you think are most important to being an effective community leader? 

I believe creativity and resilience are important traits that allow me, and others, to think outside the box to effect change and bring innovation to our region. As a community leader and Chair of the TPO Governing Board, collaboration is a key element to build a common vision and advance our transportation priorities. We always embrace different and diverse perspectives on our board, which opens us up to new possibilities and allows us to advance our priorities and work with the community. It has been critical to move forward with our Strategic Miami Area Rapid Transit Plan (SMART) which has enabled to directly address the region’s mobility needs for today and the future.  

7.) What future role do you see for regionalism in government?   

Regional collaboration is important to address complex regional issues that affect millions of citizens, including transportation and mobility, safety, and economic development. There is a necessity to promote strategies that will lead to efficient, effective, and consistent regional collaboration. Given our region’s expected growth, we continued to proactively explore partnerships in transportation funding as well as working across boundaries. Through our coordinated long-range planning efforts, we have made great strides in identifying policies, transportation facilities, and services that will strengthen our region and the competitiveness of our nation on the global level.  

8.) How has the COVID-19 pandemic impacted the way you view your work?  

In March 2020, the COVID-19 pandemic reshaped daily life, making significant changes in how people operated. While the pandemic presented a range of challenges, it also presented opportunities to showcase resilience. The Miami-Dade TPO Governing Board is aware that we need to be at the forefront of how we address traffic and congestion in our region, and how we respond to any crisis that come our way. Telecommuting is one example of that resilience, reflected in a growing trend in many industries, to comply with social distancing guidelines.  

In mid-summer 2020, the TPO Governing Board approved a study focusing on the concept of telecommuting as part of a long-term overall strategy to reduce congestion and improve mobility in Miami-Dade County. We worked collaboratively with our partners to complete the most comprehensive study to date regarding telecommuting to understand trends and the possibility of telecommuting as a traffic mitigation strategy to “flatten the congestion curve” post-COVID-19.  

A significant outcome of the study is the advancement of a series of policy actions, including a Pilot Telecommuting Program. We have partnered with the South Florida Commuter Services to implement the program. 

9.) What impact has coordination with like-minded colleagues had on your own leadership abilities?  

Collaboration with our partners at the national, state, regional, and local levels has afforded us the opportunity to adapt to critical changes. During COVID-19, our priority was to continue providing vital, safe, seamless, and reliable travel across modes within our southeast Florida jurisdictions. In these unparalleled times we must have a sense of urgency to transition our future to be more economically and environmentally resilient. We will be successful if we can achieve this together. 

With each new year comes the excitement of hope and promise, but for many of us, last year proved to be one of the most challenging times in our lives.  By March 2020, the world was essentially locked down because of the paralyzing effects of COVID-19. However, nothing could have prepared many of us for the events that happened on May 25 with the murder of a young Black man in Minneapolis named George Floyd.  

Leading up to the death of George Floyd were the killings of Breonna Taylor at the hands of law enforcement and Ahmaud Arbery by vigilantes. For many of us in the Black community, these deaths had become far too common and too many to keep count of, but something changed on the day George Floyd was killed. In the hours following his death, a video captured by a 17-year-old girl chronicling the last hours of Mr. Floyd’s life ignited a social and racial justice movement that would transform not only America but would inspire protests across the world in response, demanding an end to the killings of Black people. 

For me and others, seeing Derek Chauvin — a white Minneapolis police officer who was sworn to project and serve — kneel on a black man’s neck for nine minutes and forty-six seconds, with his hand in his pocket and showing no emotion while Mr. Floyd begged for the last moments of his life, broke my heart and angered my soul. It displayed the inhumane treatment many people in my community face at the hands of law enforcement. The video of Mr. Floyd’s murder, along with the deaths of Breonna Taylor, Ahmaud Arbery, and countless others, along with the disparities exposed by COVID-19 were just too much for many of us to bear. By the summer of 2020, protests about the killings of Black people had reached a scale not seen since 1968 after the assassination of Dr. Martin Luther King, Jr.  

One July afternoon, two friends, Doug Hooker of the Atlanta Regional Council and William Murdock of the Mid-Ohio Regional Planning Council, were sharing their observations and feelings about the civil unrest that was occurring across the nation and the world. They shared their concerns about the lack of proactive leadership in their regions in addressing the issues at hand. The two gentlemen resolved to continue the conversation and wondered if their colleagues across the region shared similar concerns. They began conversations with other leaders across the nation to gauge their level of interest in discussing racial injustice. So, what began as a conversation between two friends, evolved into a six-week conversation series on race and equity. 

To help facilitate this journey, Doug and William enlisted the help of John Hammond from ARC and myself. During our first session, we set ground rules and expectations. To participate in the full conversation series, everyone needed to commit to attending the first session. In thinking about the structure, we wanted to create a safe space for participants, one free from judgment, where individuals were empowered to be their authentic selves. Guiding principles were established to help facilitate the conversation.   

We began the series by examining race in the context of our personal journeys, leading to how race is manifested in our prospective regions, then how race is threaded throughout the planning profession, and finally, how we can be a catalyst of change in our communities to facilitate racial equity in our regions. The result of the series led to the creation of a resource guide to help continue the conversation about race and equity in our communities. 

Admittedly, when we first embarked on this conversation journey, I was uncertain of what the outcome would be because oftentimes discussions about race are uncomfortable to have, particularly among people who do not share my same experiences. But much to my surprise, there was an eagerness among leaders across the nation to discuss race, inclusion, and equity. It was so encouraging to hear leaders from all races, backgrounds, and ethnicities share their personal stories about race and to be transparent in discussing the history of their own community’s impact on today’s inequities. Even more encouraging was a willingness to share best practices and potential solutions for change.  

Since the launch of this series, we’ve been able to continue the conversation through the newly formed Diversity, Equity and Inclusion work group. Through this effort, NARC was instrumental in bringing DE&I officers from various regional councils and MPO’s across the country to discuss issues of race and equity in their regions.  

We know that in order to heal as a nation and right the wrongs of our ugly past, it will be critical for us to continue these conversations to inspire change that is needed to plan for a more equitable future for everyone.  

Blog Submission:
This blog post was written and submitted by Níel Jurist, Director of Communications & Engagement at the Mid-Ohio Regional Planning Commission on behalf of MORPC and ARC.